Birdeye is a review management and customer experience platform that helps businesses connect with their customers. Birdeye allows businesses to collect feedback across various channels, manage their online reputation, and gain insights to improve customer satisfaction.
How Birdeye Works
Birdeye works by integrating with various review channels like Google, Facebook, and Yelp to aggregate all the reviews for a business in one centralized dashboard. Some key features of Birdeye include:
- Review monitoring – Birdeye monitors mentions of a business across review sites and social networks to give a comprehensive view of a company’s online reputation.
- Review generation – Birdeye makes it easy for businesses to get more reviews by sending review requests via email and text messaging after an interaction with a customer.
- Review response – Businesses can engage with customers and respond to reviews publicly or privately through the Birdeye platform.
- Insights – Birdeye analyzes review data and feedback to uncover trends, sentiments, competitors, and influential reviewers to enable better decision making.
- Integrations – Birdeye connects with platforms like Google My Business, Facebook, and Instagram to manage profiles, posts, and reviews from one dashboard.
- Surveys – Businesses can create surveys to collect targeted customer feedback and reviews.
- Listing management – Birdeye helps businesses manage accurate NAP (name, address, phone number) information across directories, search engines, maps, and social platforms.
- Social publishing – Birdeye allows scheduling and posting of content across social media channels.
By centralizing disparate reviews and enabling proactive response, Birdeye helps businesses improve review volume, respond better, and increase positive ratings and sentiment.
Benefits of Using Birdeye
Here are some of the key benefits businesses can realize from using Birdeye:
- Increased conversions – Positive reviews build trust and social proof, which drives more conversions for businesses.
- Improved ranking – More reviews on sites like Google My Business improve local SEO ranking.
- Enhanced reputation – Birdeye makes it easy to maintain a consistent positive reputation across the web.
- Better customer experience – Listening and responding to customer feedback enables businesses to address pain points and improve CX.
- Competitive edge – Insights from customer data allow businesses to keep up with competitors.
- Operational efficiency – Birdeye saves time managing and monitoring reviews across platforms in one place.
- Informed decisions – Analytics help identify new opportunities and make data-driven decisions.
Key Features
Here are some of the standout features Birdeye offers:
Review and Reputation Management
- Review monitoring across 100+ sites
- Alerts for new reviews and brand mentions
- Responses to reviews publicly or privately
- Flagging of inappropriate reviews
- Integration with major review sites
Review Generation and Surveys
- Email and text review requests
- Review forms and survey builder
- Customized customer satisfaction surveys
- SMS surveys via text messaging
- Targeted feedback collection
Insights and Analytics
- Sentiment analysis of reviews
- Data visualization through dashboards
- Competitor benchmarking
- Identification of key influencers
- Insights from customer feedback
Social and Local Marketing
- Social media publishing and scheduling
- Local listing and profile management
- Synchronized profile updates across channels
- Urgency advertising options
- Facebook ad engagement
Integrations
- Google My Business
- TripAdvisor
- Yelp
- Other major business apps via Zapier
Birdeye Pricing
Birdeye offers the following pricing options:
| Plan | Price | Features |
|---|---|---|
| Starter | $99/month | Review monitoring for up to 5 locations, Response automation, Mobile app |
| Professional | $199/month | All Starter features + Survey builder, Google My Business integration, Historical review reporting |
| Enterprise | Customized | All Professional features + API access, Custom integrations, Premium support |
Birdeye also offers a free plan with basic features for smaller businesses.
Conclusion
Birdeye is a comprehensive review management platform enabling businesses to effectively monitor their web presence, engage customers, drive reviews, analyze feedback, and improve customer experience. By centralizing and responding to reviews across channels, Birdeye helps improve online reputation, local SEO, and conversions.
Key benefits include improved ranking and reputation, more informed business decisions through insights, better customer satisfaction via feedback monitoring, and increased efficiency in managing reviews. With its automated review collection, integrated social marketing, and customizable surveys, Birdeye provides businesses with the tools they need to stand out from the competition and succeed in today’s digital landscape.
